Our Mission
Over the past decade, the cost gap between "making content" and "distributing content" has kept widening. Douyin and TikTok drove distribution costs to nearly zero — while shooting a single short-drama episode still takes ¥50,000, a crew of ten, and three days.
We want to close that gap. With an AI production toolchain that cuts production costs to 1%, everyone with an idea gets a seat at the table.
StarReel is not yet another wrapper around a pile of APIs. It is an end-to-end workstation purpose-built for short-drama pacing, vertical framing, beat-synced emotion, and subtitle styling.
Design Principles
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Cloud-first, your data stays yours
Open the browser and create; compositing runs in the cloud. A macOS client offers local compositing too, and your projects and final cuts can be exported anytime.
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No vendor lock-in
Switch between 5 AI providers, or bring your own keys. Never locked in.
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Professional restraint
Every button solves a real problem. No flashy gimmick modules.
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Respect for your time
Your hours should go into the script, not into wiring APIs, tweaking subtitles, or transcoding.
Tech Stack
In the spirit of transparency, here is our underlying stack:
• Client: Tauri 2 (Rust) + Nuxt 3 + TypeScript
• Compositing engine: FFmpeg + libass + VideoToolbox hardware acceleration
• Local data: SQLite + Drizzle ORM
• Cloud services: Hono + Postgres + Cloudflare CDN
• Auth: JWT RS256 + bcrypt + macOS Keychain
• Billing: WeChat Pay / Alipay / Stripe (top-ups)
• Email: Resend
• Analytics: Self-hosted
Contact
Corporate Information
Legal name (Chinese): 匯聯國際科技有限公司
Legal name (English): FX UNITED GLOBAL TECHNOLOGY LIMITED
Place of incorporation: Hong Kong SAR, China
Registered address: FLAT/RM C06, BLK B, 5/F, GEE LUEN FACTORY BUILDING, 316-318 KWUN TONG ROAD, NGAU TAU KOK, KOWLOON, HONG KONG
Brand and entity: StarReel is a product brand operated by this company; starreel.ai and its subdomains are owned and operated by it